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Raising The Bar In Smes, Start-ups Training. by saninng (m): 6:01pm on September 26
Sani Ibrahim
Abubakar Tafawa Balewa,University
Agricultural economics and extension
100Level, Nigeria.
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The Managing Consultant, Simply Exponential Consult
Limited, owner of Exponential Hub, a personal and
organisational training and development company, Mrs. ‘Fayo
Williams, is the toast of existing and aspiring entrepreneurs
seeking top-notch training, co-working place and business
advisory services to start and grow their businesses. CHIKODI
OKEREOCHA and DANNIEL ESSIET report that the throng of
trainees at her tech hub in Ikeja, Lagos, attests to her
entrepreneurial prowess.
For business coach and Managing Consultant, Simply
Exponential Consult Limited, owner of Exponential Hub, a
personal and organisational training and development
company, Mrs. ‘Fayo Williams, it’s been a rewarding
engagement in the entrepreneurial space, where she has been
living her passion to mentor and groom aspiring entrepreneurs.
“For me, facilitating entrepreneurship is a calling. My dream is
to positively impact lives and businesses across Nigeria and
Africa generally,” she declared.
Mrs. Williams’ calling to empower budding entrepreneurs is
evident. The expression of satisfaction on the faces of her
numerous mentees and trainees who throng her Ikeja, Lagos
tech hub to be part of Nigeria’s growing list of successful
entrepreneurs hardly goes unnoticed.
While some beneficiaries of her training and co-working
facilities are attracted by her training on how to write business
plan and proposals, others are eager to take advantage of her
business advisory services.
Mrs. Williams, an International Labour Organisation (ILO)-
certified “Start-and-Improve-Your-Business” (SIYB) Master
Trainer, with background in health & safety, is a 1985 Master’s
holder in Pharmaceuticals from Obafemi Awolowo University
(OAU), Ile Ife, Osun State.
She also earned a Bachelor’s degree in Pharmacy from the
same university in 1982. Between 1984 and 1985, she was
Head of Pharmaceutical Planning, Projects & Procurement
Unit, Health Aid Limited, Lagos.
Despite her rich health and safety background, Mrs. Williams
seems to derive more joy in helping people and organisations
realise their potential to achieve success.
With over 20 years’executive level experience as an
entrepreneur spanning business management, training and
consultancy, the experienced pharmacist and Fellow of the
International Management Consultants Board (FIMCB) has
been training and mentoring SMEs and start-ups in various
Through Simply Exponential Consult, which she founded, she
has been providing support for SMEs by sharing all that she’s
learnt about building a successful business. The business was
a lucky participant at the recent World Bank-funded Growth
and Employment in States (GEMS) project, which aimed at
creating at least 100,000 jobs in high-potential sectors outside
of the oil industry.The project also promotes female
employment in traditionally male industries like construction.
The pharmacist-cum entrepreneur also regularly runs existing
and aspiring female entrepreneurs through training and
consults. She takes them through topics like preparing a
business plan, securing funding and effective business
management, which are considered critical to Nigeria’s female
She helps them get round the challenge of access to finance
by offering them not only practical guidance, but also a role
model of someone who’s succeeded in overcoming such
challenges herself.
Mrs. Williams, who has never hidden her commitment to
helping more women follow and achieve their entrepreneurial
dreams, has also been working with female-centric business
organisations like the Nigeria Employers Consultative
Association’s (NECA’s) Network of Entrepreneurial Women
and the United Women in Agriculture Cluster (UWAICI) to
support women.
Mrs. Williams, who is known to be tech savvy, deploys
Instagram and other social media platforms to connect with
women entrepreneurs, share her skills and experiences and
promote her exciting and engaging training sessions.
An online forum organised by Exponential Consult and Centre
for Law and Business recently called for more discussions on
the impact of the Companies and Allied Matters Act (CAMA)
2020 on entrepreneurship development in Africa.
It was attended by senior officials from the government,
financial institutions, the private sector, as well as
practitioners and experts.

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